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Move Your Lee

With Julieta Padros


Can you introduce yourself briefly? Julieta, 22 years old. From Barcelona but living in London right now. Passionate about fashion, music, cinema and travelling.
How is your profession of Journalist & Community manager related to fashion? I like to communicate fashion, I think. It’s a crucial part of the fashion business and this is what I do with journalism and being a community manager for some fashion brands.
What’s your vision of the brand Lee? I think it’s an iconic brand that knows how to evolve and follow trends but without losing their classic style. It’s definitely a must for denim lovers and for an effortless stylish everyday look.
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What do you think of the Move Your Lee campaign? And what about the Scarlett fit more specifically? I love the campaign! And the Scarlett fit specially… it’s my favourite. Since I discovered it last year I haven’t taken them off.
Is denim a key component of your wardrobe? In which occasion do you wear denim? It sure is, I wear denim all the time! Denim jeans, skirts, shirts and jackets are always present in my wardrobe.


What is a typical week for you? How does it sound like? From your activity to your outfits, the people you meet or work with… Right now, it’s about going to work and then managing to have time for Instagram, photos… and getting to know my new city, London!
How is your “influencers”, digital community important to you? How do you integrate them in your daily life? To me it’s a fun way to have kind of a journal of my life, style, trips and things that I like. I use it as a platform for everyone who follows me to get to know me better.
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What’s your source of inspiration? My inspiration comes from very different things. I get inspired by everything I like: music, cinema, fashion magazines, Instagram, random people I see walking down the street… but when it comes to fashion I tend to follow my intuition.
How do you keep yourself diversified in what you do, to avoid the daily routine? Trying to always do something different! Like coming to London for a couple of months.


My inspiration comes from very different things. I get inspired by everything I like: music, cinema, fashion magazines, Instagram, random people I see walking down the street… but when it comes to fashion I tend to follow my intuition.


How do you differentiate yourself from other influencers? What is THE thing that makes you unique vs others? I don’t know… I just do what I feel like doing, maybe that’s the secret! And not taking myself too seriously in this Instagram world.

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